Development and implementation of user acquisition strategy. Management of advertising budgets to drive growth and achieve set performance and profitability KPIs. Close collaboration with the creative team: providing feedback on tested ad creatives, setting goals, and proposing new hypotheses for testing. Conducting A/B tests and data analysis to optimize performance and launch effective advertising campaigns. Interaction with cross-functional teams (including product and analytics) to ensure seamless integration of acquisition strategies with product launches and updates.
Required Experience At least 3 years of recent experience with large-scale, growing products in a User Acquisition (UA) role. Mobile Apps: Proven track record of working with B2C mobile applications (must have). Experience with subscription-based monetization model is a strong plus. Web2Web + Web2App experience is also important. Project Stability: Stable tenure in previous roles, with an average duration of 1.5-2 years at each company. Experience with international products and markets (USA, EU). English language proficiency. Budget Management Experience working with budgets: Successful management of budgets exceeding $100,000+ per month. Analytics Proficiency with MMPs: Appsflyer / Adjust. Proficiency with analytical tools (Google Analytics, Firebase, Amplitude, Appmetrica). Experience in conducting A/B tests, evaluating them, analyzing data, and working with BI. Channel and Platform Expertise Acquisition Channels: Deep understanding of the specifics of Facebook/Meta advertising and TikTok, experience with other acquisition channels is a plus. How we hire: HR interview Hiring manager interview Final interview Reference check
Professional development – paid training and courses, online / offline lectures, workshops and trainings. Our employees take part in all major IT meetups; Adaptation – qualitative onboarding, we help to quickly and smoothly solve all problems. regularly collect feedback throughout the trial period; Career development – Review is conducted every 6 months, we monitor results and help improve performance; Balance between work and personal life – ability to conveniently build your work schedule, take vacations and days off without a bunch of approvals and bureaucracy; Health – extended voluntary health insurance (on the territory of Montenegro); Office space – a cool office in Montenegro, with comfortable workplaces and lounge areas; Relocation – we offer a full package of documents for those who are ready to move to Montenegro, and we help with obtaining a residence permit; Prequel+ – premium access to the entire Prequel product.
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User Acquisition manager (Meta/TikTok)
Development and implementation of user acquisition strategy. Management of advertising budgets to drive growth and achieve set performance and profitability KPIs. Close collaboration with the creative team: providing feedback on tested ad creatives, setting goals, and proposing new hypotheses for testing. Conducting A/B tests and data analysis to optimize performance and launch effective advertising campaigns. Interaction with cross-functional teams (including product and analytics) to ensure seamless integration of acquisition strategies with product launches and updates.
Required Experience At least 3 years of recent experience with large-scale, growing products in a User Acquisition (UA) role. Mobile Apps: Proven track record of working with B2C mobile applications (must have). Experience with subscription-based monetization model is a strong plus. Web2Web + Web2App experience is also important. Project Stability: Stable tenure in previous roles, with an average duration of 1.5-2 years at each company. Experience with international products and markets (USA, EU). English language proficiency. Budget Management Experience working with budgets: Successful management of budgets exceeding $100,000+ per month. Analytics Proficiency with MMPs: Appsflyer / Adjust. Proficiency with analytical tools (Google Analytics, Firebase, Amplitude, Appmetrica). Experience in conducting A/B tests, evaluating them, analyzing data, and working with BI. Channel and Platform Expertise Acquisition Channels: Deep understanding of the specifics of Facebook/Meta advertising and TikTok, experience with other acquisition channels is a plus. How we hire: HR interview Hiring manager interview Final interview Reference check
Professional development – paid training and courses, online / offline lectures, workshops and trainings. Our employees take part in all major IT meetups; Adaptation – qualitative onboarding, we help to quickly and smoothly solve all problems. regularly collect feedback throughout the trial period; Career development – Review is conducted every 6 months, we monitor results and help improve performance; Balance between work and personal life – ability to conveniently build your work schedule, take vacations and days off without a bunch of approvals and bureaucracy; Health – extended voluntary health insurance (on the territory of Montenegro); Office space – a cool office in Montenegro, with comfortable workplaces and lounge areas; Relocation – we offer a full package of documents for those who are ready to move to Montenegro, and we help with obtaining a residence permit; Prequel+ – premium access to the entire Prequel product.