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User Acquisition manager (Meta/TikTok)

Prequel.global · Remote · удалённо

Свежая вакансия Появилась 15 дн назад

Development and implementation of user acquisition strategy. Management of advertising budgets to drive growth and achieve set performance and profitability KPIs. Close collaboration with the creative team: providing feedback on tested ad creatives, setting goals, and proposing new hypotheses for testing. Conducting A/B tests and data analysis to optimize performance and launch effective advertising campaigns. Interaction with cross-functional teams (including product and analytics) to ensure seamless integration of acquisition strategies with product launches and updates.

Required Experience At least 3 years of recent experience with large-scale, growing products in a User Acquisition (UA) role. Mobile Apps: Proven track record of working with B2C mobile applications (must have). Experience with subscription-based monetization model is a strong plus. Web2Web + Web2App experience is also important. Project Stability: Stable tenure in previous roles, with an average duration of 1.5-2 years at each company. Experience with international products and markets (USA, EU). English language proficiency. Budget Management Experience working with budgets: Successful management of budgets exceeding $100,000+ per month. Analytics Proficiency with MMPs: Appsflyer / Adjust. Proficiency with analytical tools (Google Analytics, Firebase, Amplitude, Appmetrica). Experience in conducting A/B tests, evaluating them, analyzing data, and working with BI. Channel and Platform Expertise Acquisition Channels: Deep understanding of the specifics of Facebook/Meta advertising and TikTok, experience with other acquisition channels is a plus. How we hire: HR interview Hiring manager interview Final interview Reference check

Professional development – paid training and courses, online / offline lectures, workshops and trainings. Our employees take part in all major IT meetups; Adaptation – qualitative onboarding, we help to quickly and smoothly solve all problems. regularly collect feedback throughout the trial period; Career development – Review is conducted every 6 months, we monitor results and help improve performance; Balance between work and personal life – ability to conveniently build your work schedule, take vacations and days off without a bunch of approvals and bureaucracy; Health – health insurance compensation; Office space – a cool office in Montenegro, with comfortable workplaces and lounge areas; Relocation – we offer a full package of documents for those who are ready to move to Montenegro, and we help with obtaining a residence permit; Prequel+ – premium access to the entire Prequel product.

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User Acquisition manager (Meta/TikTok)

Development and implementation of user acquisition strategy. Management of advertising budgets to drive growth and achieve set performance and profitability KPIs. Close collaboration with the creative team: providing feedback on tested ad creatives, setting goals, and proposing new hypotheses for testing. Conducting A/B tests and data analysis to optimize performance and launch effective advertising campaigns. Interaction with cross-functional teams (including product and analytics) to ensure seamless integration of acquisition strategies with product launches and updates.

Required Experience At least 3 years of recent experience with large-scale, growing products in a User Acquisition (UA) role. Mobile Apps: Proven track record of working with B2C mobile applications (must have). Experience with subscription-based monetization model is a strong plus. Web2Web + Web2App experience is also important. Project Stability: Stable tenure in previous roles, with an average duration of 1.5-2 years at each company. Experience with international products and markets (USA, EU). English language proficiency. Budget Management Experience working with budgets: Successful management of budgets exceeding $100,000+ per month. Analytics Proficiency with MMPs: Appsflyer / Adjust. Proficiency with analytical tools (Google Analytics, Firebase, Amplitude, Appmetrica). Experience in conducting A/B tests, evaluating them, analyzing data, and working with BI. Channel and Platform Expertise Acquisition Channels: Deep understanding of the specifics of Facebook/Meta advertising and TikTok, experience with other acquisition channels is a plus. How we hire: HR interview Hiring manager interview Final interview Reference check

Professional development – paid training and courses, online / offline lectures, workshops and trainings. Our employees take part in all major IT meetups; Adaptation – qualitative onboarding, we help to quickly and smoothly solve all problems. regularly collect feedback throughout the trial period; Career development – Review is conducted every 6 months, we monitor results and help improve performance; Balance between work and personal life – ability to conveniently build your work schedule, take vacations and days off without a bunch of approvals and bureaucracy; Health – health insurance compensation; Office space – a cool office in Montenegro, with comfortable workplaces and lounge areas; Relocation – we offer a full package of documents for those who are ready to move to Montenegro, and we help with obtaining a residence permit; Prequel+ – premium access to the entire Prequel product.

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